Written by Lisa Vincitorio
We are often asked to take our clients vision and make it a reality as sometimes our standard range does not fit the brief.
As an industrial designer, I revel in these tasks. I love taking some ones preliminary drawing, their vision, the statement piece that will make the space from 2 dimension to something you can walk around, use, touch.
Most of the time, I am given overall dimensions, with no provision of how it will actually work. Usually, if I was to take the drawing and construct the item as drawn it wouldn't even stand. As an industrial designer the biggest aspect to our creativity is problem solving. How do we make this work? What material will be the best selection to achieve the outcome? Where does the balance lie between aesthetics and usability?
The best part about the way our business works is that I can freely utilise my manufacturers expertise. Our family of manufacturers have almost a century of experience in their respective fields between them. We are lucky enough to have amazing relationships with each of them and I draw on their expertise frequently to help achieve our client's vision.
Following many lengthy discussions, in which both myself and the respective manufacture toss up ideas on how to achieve an appropriate solution, it is my task to engineer the product, taking into consideration all of the components required to construct. Usually, this is where our client is asked to sign off prior to production.
Production of a custom product is a little different than our standard range. A custom product usually requires me to visit the manufacturer at specific stages to make sure that things are travelling to plan. It may also be to nut out unforeseen issues that come to light during the production process. An open line of communication between myself and the manufacturer is as important at this stage as the communication between myself and the client.
We are fortunate that our manufacturers are as passionate as us. On these jobs, our manufacturers prefer to be the installers also. I am usually onsite for these installations. This is the best part of the process for me. These jobs become my baby. I take these concepts on a journey through the production process. It is onsite that I finally leave them to be enjoyed by their new owner. It allows me to see how this item sits within the space it was designed for.